Nancy Foster, the Founder of Foster Tourism Marketing, brings over 30 years of invaluable experience in the hospitality industry, specializing in leisure sales and marketing. Her extensive background has equipped her with a profound understanding of the tourism landscape, enabling her to navigate its complexities...
Nancy Foster, the Founder of Foster Tourism Marketing, brings over 30 years of invaluable experience in the hospitality industry, specializing in leisure sales and marketing. Her extensive background has equipped her with a profound understanding of the tourism landscape, enabling her to navigate its complexities with ease. Since establishing her consultancy in 2007, Nancy has dedicated herself to empowering tourism businesses by providing tailored solutions that bridge gaps in their marketing and operational strategies.
As an independent contractor, she offers a flexible approach that allows her clients to access high-level expertise without the burden of additional payroll costs. This model is particularly beneficial for organizations looking to enhance their tourism programs without overextending their current resources. Nancy's industry designations as a Certified Hospitality Marketing Executive (CHME) and Certified Travel Professional (CTP) underscore her commitment to excellence and her deep knowledge of the field.
Her writing prowess is equally impressive, with over 150 travel articles published in inflight magazines, showcasing her ability to craft compelling narratives that resonate with travelers. Nancy's skill set encompasses a wide range of digital media strategies, including SEO copywriting, lead generation, and direct marketing, all of which are essential in today’s competitive tourism market.
Key projects have included the development of comprehensive marketing campaigns that leverage social media, SEM, and web content to drive engagement and bookings. Nancy's expertise in photography further enhances her ability to create visually appealing content that captures the essence of destinations, making her an invaluable asset to any tourism initiative. With a keen eye for detail and a passion for storytelling, Nancy Foster continues to shape the future of tourism marketing, helping businesses thrive in an ever-evolving industry.