Nai Lum is a dynamic Creative Director at Nai Lee Lum Design, where she leverages her extensive experience in graphic design and visual storytelling to craft compelling narratives for a diverse array of clients. Based in the vibrant landscape of New York City, Nai has...
Nai Lum is a dynamic Creative Director at Nai Lee Lum Design, where she leverages her extensive experience in graphic design and visual storytelling to craft compelling narratives for a diverse array of clients. Based in the vibrant landscape of New York City, Nai has honed her skills in branding, creative development, and redesign, making her a sought-after expert in the industry. Her journey began in retail advertising and book publishing, where she developed a keen eye for layout and illustration, skills that have become the cornerstone of her design philosophy.
At Nai Lee Lum Design, Nai leads key projects that encompass everything from editorial design to promotional graphics, ensuring that each piece resonates with its intended audience. Her tenure at Time Inc.’s editorial team allowed her to refine her expertise in magazine design and publications, where she mastered tools like QuarkXPress and InDesign. Nai’s approach to design is rooted in problem-solving; she believes that every project presents a unique challenge that requires a thoughtful strategy, whether it’s enhancing user experience through interface design or elevating a brand's visual identity.
Nai’s commitment to excellence and innovation is evident in her work, as she continuously seeks to push the boundaries of traditional design. By blending her artistic vision with strategic insights, she creates impactful designs that not only capture attention but also tell a story. Her ability to navigate the complexities of the design landscape makes her an invaluable asset to any project, and her passion for the craft inspires those around her to strive for greatness in their own creative endeavors.
