Muhammad Bilal Rao serves as the SFCC Tech Lead at Capri Holdings Limited, where he leverages nearly a decade of expertise in Salesforce Commerce Cloud (SFCC) to drive innovative e-commerce solutions for the luxury fashion sector. His role is pivotal in enhancing the digital shopping...
Muhammad Bilal Rao serves as the SFCC Tech Lead at Capri Holdings Limited, where he leverages nearly a decade of expertise in Salesforce Commerce Cloud (SFCC) to drive innovative e-commerce solutions for the luxury fashion sector. His role is pivotal in enhancing the digital shopping experience across Capri's renowned brands, which include Michael Kors, Versace, and Jimmy Choo. With a profound understanding of SFCC's capabilities, Muhammad has successfully spearheaded numerous projects that range from developing high-performing e-commerce platforms to integrating complex backend systems that support seamless customer journeys.
At Capri, he is currently leading key initiatives aimed at optimizing the online retail experience through advanced web development techniques and a robust application of technologies such as HTML, JavaScript, and CSS. His proficiency in Demandware and Ruby on Rails enables him to create scalable solutions that not only meet the immediate needs of the business but also anticipate future trends in the luxury market. Muhammad's collaborative approach fosters strong partnerships with cross-functional teams, ensuring that technical implementations align with the overarching business strategy and brand identity.
In addition to his technical acumen, Muhammad is committed to mentoring junior developers, sharing insights on best practices in web development, and promoting a culture of continuous learning within the organization. His contributions are instrumental in positioning Capri Holdings as a leader in the digital luxury space, where exceptional craftsmanship meets cutting-edge technology.
