Monica Rafter is a seasoned content marketer and the owner of Write On Marketing Communications, where she specializes in elevating the marketing efforts of hotels and small-to-medium management companies. With a keen understanding of the hospitality industry, Monica has successfully developed and implemented tailored brand...
Monica Rafter is a seasoned content marketer and the owner of Write On Marketing Communications, where she specializes in elevating the marketing efforts of hotels and small-to-medium management companies. With a keen understanding of the hospitality industry, Monica has successfully developed and implemented tailored brand voices that resonate with target audiences while aligning with specific business goals. Her expertise spans a variety of mediums, including web content management, email marketing, digital display advertising, print, and broadcast, ensuring that her clients' messages reach their audiences effectively and engagingly.
Currently, Monica is spearheading several key projects that focus on enhancing the online presence of both branded and independent hotels. By leveraging her skills in content marketing and tourism, she crafts compelling narratives that highlight unique offerings, from gourmet dining experiences to bespoke event planning services. Her strategic approach not only boosts visibility but also drives bookings and fosters brand loyalty among guests.
Monica's extensive background in hospitality management equips her with a unique perspective on the challenges faced by her clients. Whether it’s optimizing a hotel’s website for search engines or developing a comprehensive marketing campaign for a corporate event, she is adept at coordinating efforts that yield measurable results. Her passion for the industry, combined with her commitment to excellence, makes her a valuable partner for any hospitality-related business looking to enhance its marketing initiatives. With Monica at the helm, Write On Marketing Communications is dedicated to supporting the growth and success of its clients in an increasingly competitive landscape.
