Mir Rosenberg currently serves as the Director of Product Management at Meta, where he leads innovative initiatives within the Advertiser Products division. With a robust background in artificial intelligence and machine learning, Mir leverages his expertise to enhance the effectiveness and relevance of advertising solutions...
Mir Rosenberg currently serves as the Director of Product Management at Meta, where he leads innovative initiatives within the Advertiser Products division. With a robust background in artificial intelligence and machine learning, Mir leverages his expertise to enhance the effectiveness and relevance of advertising solutions on social media platforms. His role involves not only overseeing product strategy but also ensuring that Meta's advertising tools are optimized for both advertisers and users, fostering a seamless experience that drives engagement and conversion.
Prior to joining Meta, Mir made significant contributions at Facebook, focusing on Search Relevance, where he honed his skills in machine learning and data-driven decision-making. His tenure as a Group Program Manager at Microsoft Bing further solidified his expertise in relevance, retrieval, and ranking systems, particularly in the context of complex datasets. Notably, he played a pivotal role in the development of the MS MARCO dataset, which has become a cornerstone resource for the AI research community, facilitating advancements in machine reading comprehension and question-answering systems.
In addition to his technical acumen, Mir's leadership skills are instrumental in guiding cross-functional teams through the intricacies of product development and execution. His strategic vision encompasses not only the integration of deep learning and generative AI technologies but also the exploration of augmented reality (AR) applications within advertising. As Meta continues to push the boundaries of social media advertising, Mir's insights and innovative approach are key to navigating the evolving landscape of digital marketing, ensuring that Meta remains at the forefront of the industry.