As the Chief Executive Officer and co-founder of Financial Marketing Limited, Mike Symes leverages over 30 years of extensive experience in marketing and branding strategy to drive innovative solutions for the financial services sector. Under his leadership, Financial Marketing has established itself as a multi-award-winning...
As the Chief Executive Officer and co-founder of Financial Marketing Limited, Mike Symes leverages over 30 years of extensive experience in marketing and branding strategy to drive innovative solutions for the financial services sector. Under his leadership, Financial Marketing has established itself as a multi-award-winning agency, recognized for its commitment to excellence and strategic insight. Since its inception in 2012, the agency has earned FSQS Stage 2 accreditation, underscoring its credibility and expertise in navigating the complexities of the UK financial landscape.
Mike's previous roles, including Head of Marketing and Vice President at Bank of New York Financial, have equipped him with a deep understanding of financial markets and the unique challenges they present. His strategic vision has been instrumental in developing tailored marketing campaigns that not only enhance brand visibility but also foster long-term customer relationships. Key projects under his guidance have included comprehensive rebranding initiatives, targeted direct marketing campaigns, and innovative digital strategies that resonate with today's discerning financial consumers.
A passionate advocate for entrepreneurship and start-ups, Mike is dedicated to mentoring emerging talent within the industry, sharing his insights through public speaking engagements and published works. His expertise in business strategy, management, and venture capital positions him as a thought leader in the marketing domain, making Financial Marketing Limited a trusted partner for leading financial institutions seeking to differentiate themselves in a competitive marketplace. With a focus on strategic planning and customer relationship management (CRM), Mike continues to drive growth and innovation, ensuring that Financial Marketing remains at the forefront of the industry.