As the Director of Marketing and Communications at the School Sisters of St. Francis, Mike Oloughlin plays a pivotal role in shaping and promoting the organization’s corporate image and identity. With a wealth of expertise in strategic communications, Mike is responsible for developing and executing...
As the Director of Marketing and Communications at the School Sisters of St. Francis, Mike Oloughlin plays a pivotal role in shaping and promoting the organization’s corporate image and identity. With a wealth of expertise in strategic communications, Mike is responsible for developing and executing comprehensive public relations plans that not only enhance the visibility of the organization but also align with its mission of service and outreach. His adeptness in advertising copywriting and content management allows him to craft compelling narratives that resonate with diverse audiences, ensuring that the voice of the School Sisters is both authentic and engaging.
In his current role, Mike oversees a dynamic team, guiding them through project assignments and content creation processes to maintain high-quality standards across all communications. His skills in crisis communications are particularly crucial, as he serves as the organization's spokesperson during challenging times, effectively managing public perception and media relations. Mike’s experience in event management and editorial direction enables him to coordinate impactful outreach events and produce engaging publications that highlight the Sisters’ ministries and community initiatives.
Key projects under Mike's leadership include the redesign of the organization’s flagship magazine, where he directed the design and production processes, ensuring a visually appealing and informative publication. Additionally, his proficiency in photography and photoshoot supervision enhances the visual storytelling aspect of the organization’s communications. With a strong focus on customer relations and public relations, Mike Oloughlin continues to elevate the School Sisters of St. Francis, fostering a deeper connection with stakeholders and the broader community.