As the Art Director at MSP Communications, Mike Novak brings a wealth of experience and creativity to his role, where he plays a pivotal part in shaping the visual identity of both Minneapolis St. Paul Magazine and Twin Cities Business Magazine. With a robust background...
As the Art Director at MSP Communications, Mike Novak brings a wealth of experience and creativity to his role, where he plays a pivotal part in shaping the visual identity of both Minneapolis St. Paul Magazine and Twin Cities Business Magazine. With a robust background in publishing, Mike excels in transforming concepts into compelling visual narratives that resonate with diverse audiences. His expertise spans a variety of mediums, allowing him to adapt his artistic vision to meet the unique demands of each project.
Mike is deeply involved in the entire creative process, from initial planning and concept development to the final execution of layouts and designs. His role requires a keen eye for detail and a strong understanding of typography, photography, and branding. He collaborates with a global network of talented illustrators and photographers, ensuring that each cover and feature not only captures attention but also conveys the essence of the stories within. His passion for identity work shines through in every project, as he skillfully crafts logos and visual elements that enhance brand recognition and engagement.
In addition to his work in publishing, Mike's interests in music and snowboarding inform his creative approach, allowing him to infuse a sense of energy and authenticity into his designs. Whether he’s developing eye-catching posters, innovative iPad content, or unique signage, Mike thrives on tackling odd requests and pushing the boundaries of traditional design. His proficiency in tools like Photoshop and his creative writing skills further enhance his ability to deliver impactful advertising and marketing materials that stand out in a competitive landscape. Through his dedication and artistic vision, Mike Novak continues to elevate the visual storytelling of MSP Communications, making a lasting impression in the industry.