As the Creative Director at Kentucky Venues, Mike Fryman plays a pivotal role in shaping the visual identity and communication strategies for some of the state's most significant events and facilities. With a keen eye for design and a passion for storytelling, Mike is responsible...
As the Creative Director at Kentucky Venues, Mike Fryman plays a pivotal role in shaping the visual identity and communication strategies for some of the state's most significant events and facilities. With a keen eye for design and a passion for storytelling, Mike is responsible for conceptualizing, designing, and producing all print-related projects for six major events, including trade shows, expos, and conventions that draw thousands of attendees each year. His expertise extends beyond traditional print media; he also leads the charge in website design and development, ensuring that the online presence of the Kentucky Exposition Center and the Kentucky International Convention Center is as compelling and engaging as their physical counterparts.
Mike's skill set encompasses a wide range of creative disciplines, from brand design and identity development to social media graphics and digital marketing collateral. His proficiency in tools like Photoshop and layout design allows him to create visually stunning newsletters, eBlasts, and online graphics that not only capture attention but also drive engagement and participation. Recognized as a leader in the industry, Mike is a self-starter who thrives on collaboration, often working closely with cross-functional teams to align creative strategies with marketing goals.
Key projects under Mike's direction have included rebranding initiatives that have revitalized the visual language of Kentucky Venues, making it more accessible and appealing to diverse audiences. His commitment to producing work that inspires, educates, and motivates is evident in every project he undertakes, solidifying his reputation as an award-winning professional dedicated to excellence in the creative process. Through his innovative approach and strategic vision, Mike Fryman continues to elevate the brand presence of Kentucky Venues, ensuring that each event not only meets but exceeds expectations.
