Miguel Angel Caderot Alonso serves as the Director of Communication and Social Media at the Real Federación Española de Golf (RFEG), a role he has held since June 2000. With over two decades of experience in communication strategies within the sports sector, Miguel is instrumental...
Miguel Angel Caderot Alonso serves as the Director of Communication and Social Media at the Real Federación Española de Golf (RFEG), a role he has held since June 2000. With over two decades of experience in communication strategies within the sports sector, Miguel is instrumental in shaping the federation's external and internal communication efforts. His responsibilities encompass a wide range of activities, including managing relationships with federated members, regional federations, golf clubs, various associations, sponsors, and media outlets. This multifaceted role allows him to leverage his expertise in public relations and marketing strategy to enhance the visibility and engagement of golf in Spain.
Miguel's commitment to the sport extends beyond his daily responsibilities at RFEG. He is an active member of the Joint Monitoring Committee of the UCM - RFEG Extraordinary Chair of Communication and Golf 2020, which focuses on the intersection of communication and sports education. Additionally, since 2018, he has contributed to the Communication, Social Media, and ICT Committee of the Spanish Olympic Committee, further solidifying his influence in the broader sports communication landscape.
One of Miguel's key projects includes the comprehensive renewal of the RFEG website, aimed at improving user experience and accessibility while promoting golf as a sport. His strategic approach to social media marketing and digital communication has positioned RFEG as a leader in engaging with both current and potential golf enthusiasts. With a strong foundation in negotiation and advertising, Miguel continues to drive innovative communication strategies that resonate with diverse audiences, ensuring that golf remains a vibrant and accessible sport in Spain.
