Miguel A. Gómez is a seasoned Digital Marketing Manager and CEO at Zapiens Design, where he leverages over 15 years of extensive experience in the digital marketing landscape. Under his leadership, Zapiens Design has established itself as a pioneering marketing interactive agency since its inception...
Miguel A. Gómez is a seasoned Digital Marketing Manager and CEO at Zapiens Design, where he leverages over 15 years of extensive experience in the digital marketing landscape. Under his leadership, Zapiens Design has established itself as a pioneering marketing interactive agency since its inception in 2003, specializing in the creative design and production of impactful digital and below-the-line (BTL) campaigns. Miguel's expertise spans a diverse array of industries, including FMCG, retail, entertainment, sports, pharmaceuticals, finance, telecommunications, energy, automotive, fashion, and airlines. This breadth of experience equips him with a unique perspective on crafting tailored marketing strategies that drive brand growth and engagement.
In his current role, Miguel is responsible for managing both on and offline operations, overseeing a dedicated team of 10 professionals, and coordinating with external partners to ensure seamless project execution. His strategic vision has led to the successful launch of numerous initiatives that have consistently delivered measurable results for key accounts. Miguel's proficiency in digital strategy, social media management, e-commerce, and SEO/SEM has been instrumental in navigating the complexities of the digital landscape, allowing Zapiens Design to stay ahead of industry trends and consumer behaviors.
Miguel's leadership style is characterized by his exceptional communication skills and his ability to foster collaboration within multi-functional teams. He is adept at project planning and user experience design, ensuring that every campaign not only meets client expectations but also resonates with target audiences. As a forward-thinking professional, Miguel continues to explore new media channels and innovative advertising techniques, positioning Zapiens Design as a leader in the ever-evolving digital marketing arena.