Michele Yanze serves as the Senior Vice President and Head of UX/UI Design Management at Citizens, where she leverages over 15 years of extensive experience in customer experience design to drive transformative digital strategies. In her current role, Michele leads a dynamic enterprise experience team...
Michele Yanze serves as the Senior Vice President and Head of UX/UI Design Management at Citizens, where she leverages over 15 years of extensive experience in customer experience design to drive transformative digital strategies. In her current role, Michele leads a dynamic enterprise experience team of over 90 professionals, focusing on optimizing processes and enhancing the overall design craft. Her strategic vision has resulted in significant cost savings, amounting to millions over an 18-month period, by refining the intake process and empowering her team to deliver best-in-class experience design solutions.
Michele’s expertise spans all phases of end-to-end customer experience design, including journey mapping and iterative innovation solutions. She is passionate about creating sophisticated and elegant digital experiences that not only resonate with customers but also align with the brand’s promise. Her leadership style emphasizes collaboration and communication, ensuring that insights are effectively leveraged to reduce rework and enhance overall project outcomes.
Key projects under Michele’s guidance have included the development of user-centric digital platforms that prioritize customer engagement and satisfaction, ultimately driving acquisition and retention. Her proficiency in product management and strategy, combined with her problem-solving skills, positions her as a pivotal figure in the organization. Michele’s commitment to excellence in user experience design (UED) is evident in her ability to translate complex challenges into innovative solutions that delight customers and deliver tangible business results. As she continues to shape the future of digital experiences at Citizens, Michele remains dedicated to amplifying the value and impact of design at scale.
