Michele De Iuliis is a dynamic Associate Creative Director at Havas Middle East, where he leverages his extensive background in graphic design and advertising to drive innovative campaigns across diverse markets. With a career that began at Ogilvy in Johannesburg, Michele has cultivated a rich...
Michele De Iuliis is a dynamic Associate Creative Director at Havas Middle East, where he leverages his extensive background in graphic design and advertising to drive innovative campaigns across diverse markets. With a career that began at Ogilvy in Johannesburg, Michele has cultivated a rich tapestry of experience that spans continents, allowing him to bring a unique perspective to his work. Currently, he manages creative teams in Dubai and Egypt, overseeing high-profile accounts such as adidas, Virgin Mobile, BEL, Kia, MG, and First Abu Dhabi Bank. His leadership is characterized by a collaborative spirit and a commitment to excellence, ensuring that each project not only meets but exceeds client expectations.
In 2022, Michele's creative prowess was highlighted through two award-winning campaigns, "Liquid Billboard" and "I'm Possible Billboards," both of which garnered prestigious accolades at the Cannes Lions International Festival of Creativity. These campaigns exemplified his ability to fuse cutting-edge creative strategies with compelling storytelling, showcasing the power of conceptual art in advertising. Michele's expertise extends to generative AI, enabling him to harness technology in ways that enhance the creative process and deliver impactful results.
With a keen eye for detail and a passion for pushing creative boundaries, Michele excels in crafting creative briefs that inspire teams and drive innovative solutions. His skills in communication, art direction, and concept development are instrumental in shaping the narrative of each campaign, making him a vital asset to Havas Middle East. As he continues to navigate the ever-evolving landscape of advertising, Michele remains dedicated to creating work that resonates with audiences and elevates brand experiences.
