Michele Castro serves as the Business Performance Director at Wiley, where she leverages her extensive background in Journalism and Communication to drive strategic initiatives and foster growth within the organization. With a robust foundation in Distance Learning and Corporate Education, Michele has honed her expertise...
Michele Castro serves as the Business Performance Director at Wiley, where she leverages her extensive background in Journalism and Communication to drive strategic initiatives and foster growth within the organization. With a robust foundation in Distance Learning and Corporate Education, Michele has honed her expertise in Digital Projects, Pre-Sales, and Management, making her a pivotal figure in the company's operational success.
In her current role, Michele is responsible for planning and reporting on key business metrics, supporting Business Development and Brand initiatives, and managing transversal and special projects that align with Wiley’s strategic goals. Her ability to analyze business trends and collaborate with senior leaders enables her to make informed decisions that propel business growth. Michele's leadership in Brazil’s educational sector from 2017 to 2022 has equipped her with a nuanced understanding of market dynamics and customer needs, which she applies to enhance Wiley's offerings.
Michele's skill set is diverse, encompassing critical areas such as Artificial Intelligence for Business, Educational Technology, and operational management. Her proficiency in social media and knowledge management further enhances her capability to engage with stakeholders effectively. By integrating innovative digital training methodologies and fostering a culture of continuous learning, Michele is committed to empowering teams and driving sustainable growth at Wiley. Her strategic vision and dedication to excellence position her as a leader in the evolving landscape of corporate education and business performance.
