Michael Mcenaney is a seasoned marketing strategist and the visionary Founder and Managing Director of Jump the Curve Specialists, a consultancy dedicated to driving growth for consumer-driven companies. With an extensive background as a Chief Marketing Officer (CMO), Michael specializes in crafting and executing innovative...
Michael Mcenaney is a seasoned marketing strategist and the visionary Founder and Managing Director of Jump the Curve Specialists, a consultancy dedicated to driving growth for consumer-driven companies. With an extensive background as a Chief Marketing Officer (CMO), Michael specializes in crafting and executing innovative topline growth strategies that not only scale new brands but also revitalize underperforming businesses. His deep expertise in marketing and brand strategy allows him to leverage consumer insights effectively, enabling clients to navigate the complexities of the purchase decision process and enhance customer experience expectations.
At Jump the Curve Specialists, Michael leads key projects that focus on developing comprehensive customer engagement strategies. By utilizing a multi-channel marketing approach, he helps businesses increase brand awareness, drive consumer preference, and ultimately convert leads into loyal customers. His proficiency in digital marketing and email marketing further amplifies these efforts, ensuring that clients can engage with their target audience in meaningful ways.
Michael’s leadership skills extend to cross-functional team management, where he fosters collaboration among diverse teams to achieve common goals. His strategic vision is complemented by a hands-on approach, allowing him to provide interim CMO services that accelerate client growth. By emphasizing the importance of understanding consumer behavior, Michael empowers organizations to retain customers more effectively and increase their purchasing frequency. In an ever-evolving marketplace, his ability to adapt and innovate positions Jump the Curve Specialists as a trusted partner for businesses seeking to thrive in competitive environments.
