Michael Koehn serves as the Chief Marketing Officer and Vice President of Marketing at Lambert Vet Supply, where he leverages over 20 years of extensive leadership experience to drive innovative marketing strategies and initiatives. In his current role, Michael is instrumental in translating the company's...
Michael Koehn serves as the Chief Marketing Officer and Vice President of Marketing at Lambert Vet Supply, where he leverages over 20 years of extensive leadership experience to drive innovative marketing strategies and initiatives. In his current role, Michael is instrumental in translating the company's overarching business strategy into actionable marketing plans that resonate with both customers and stakeholders. His expertise in creating and designing comprehensive marketing strategies has been pivotal in establishing Lambert Vet Supply as a leader in the veterinary supply industry.
Michael's key projects include the development and execution of an annual marketing plan that aligns with long-term strategic insights, ensuring that the company remains agile and responsive to market trends. He is adept at managing budgets and prioritizing initiatives that enhance brand visibility and customer engagement. By fostering a collaborative environment between the Marketing and Sales departments, Michael ensures that marketing efforts are closely aligned with sales objectives, driving revenue growth and market penetration.
His specialties encompass a wide range of skills, including e-commerce, market research, and new business development, which he integrates into his marketing initiatives. Michael's entrepreneurial mindset allows him to envision and conceive new directions for the company, ensuring that Lambert Vet Supply not only meets current market demands but also anticipates future trends. With a strong foundation in advertising and graphic design, he effectively communicates the brand's message across multiple channels, enhancing customer loyalty and driving business success. Michael Koehn's strategic vision and hands-on approach make him a vital asset to Lambert Vet Supply and the veterinary supply industry at large.