Michael Goodyear serves as the Vice President of Operations at Crump Life Insurance Services within the Financial Institutions Channel, where he plays a pivotal role in enhancing operational efficiency and driving growth within the organization. With a robust background in life insurance and financial services,...
Michael Goodyear serves as the Vice President of Operations at Crump Life Insurance Services within the Financial Institutions Channel, where he plays a pivotal role in enhancing operational efficiency and driving growth within the organization. With a robust background in life insurance and financial services, Michael leverages his expertise in annuities, strategic leadership, and process improvement to develop innovative solutions that empower financial advisors in delivering tailored life insurance strategies to their clients.
Under his leadership, key projects have focused on optimizing call center operations and enhancing customer service protocols, ensuring that financial advisors receive timely and accurate support. His experience in managing P&L responsibilities has been instrumental in steering the division towards sustainable profitability while navigating the complexities of the insurance landscape. Michael's commitment to developing high-performing teams is evident in his hands-on approach to training and mentoring, fostering a culture of excellence and accountability.
Michael's extensive knowledge in business development and vendor management has allowed him to forge strategic partnerships that enhance Crump's service offerings. His proficiency in contract negotiations and marketing strategies has been crucial in expanding the reach of the Financial Institutions Channel, driving increased sales and market penetration. As a FINRA Registered Principal and holder of the CLU and ChFC designations, Michael brings a wealth of industry knowledge and a strategic mindset that positions Crump Life Insurance Services as a leader in the financial services sector. His passion for continuous improvement and innovation ensures that the organization remains agile and responsive to the evolving needs of financial advisors and their clients.