Michael Gerardi serves as the Vice President and Group Account Director at Pinnacle Advertising & Marketing Group, where he leverages his extensive expertise in brand building and strategic planning to drive impactful marketing initiatives. With a strong focus on integrated marketing strategies, Michael has successfully...
Michael Gerardi serves as the Vice President and Group Account Director at Pinnacle Advertising & Marketing Group, where he leverages his extensive expertise in brand building and strategic planning to drive impactful marketing initiatives. With a strong focus on integrated marketing strategies, Michael has successfully secured and managed new digital marketing business through a strategic alliance with Launch Digital Marketing. This partnership has enabled the agency to expand its service offerings, including website development, SEO, SEM, display advertising, paid social, re-targeting, and e-mail marketing, positioning Pinnacle as a leader in the digital landscape.
In his role, Michael excels in managing multiple account coordinators, many of whom have transitioned into agency leadership roles under his mentorship. His commitment to fostering talent and building extraordinary relationships with clients, media, and partners is a cornerstone of his leadership philosophy. Michael's ability to inspire and empower his team not only enhances their professional growth but also ensures that client expectations are consistently exceeded.
One of his notable achievements includes growing key B2C accounts significantly, demonstrating his proficiency in market planning and marketing strategy. Michael's skills in media planning, sponsorship, and shopper marketing further contribute to his success in delivering comprehensive marketing solutions that resonate with target audiences. His passion for digital marketing and integrated approaches continues to drive results for Pinnacle and its clients, solidifying his reputation as a trusted client partner and an innovative leader in the advertising industry.
