Michael Gelfand serves as the Director and Managing Editor of Thought Leadership in Advisory Services at KPMG US, where he plays a pivotal role in shaping the firm’s narrative and strategic communication initiatives. With a robust background in media and multi-channel communication, Michael is adept...
Michael Gelfand serves as the Director and Managing Editor of Thought Leadership in Advisory Services at KPMG US, where he plays a pivotal role in shaping the firm’s narrative and strategic communication initiatives. With a robust background in media and multi-channel communication, Michael is adept at crafting compelling content that resonates with diverse audiences. His expertise encompasses writing, editing, and journalism, enabling him to lead key projects that elevate KPMG’s thought leadership in the competitive advisory landscape.
In his current role, Michael is instrumental in establishing scalable content strategy programs that align with the Thought Leadership Center's vision. He collaborates closely with the firm’s Editorial Board, marketing teams, and various leaders to develop an editorial calendar that articulates the organization’s strategic priorities. This involves synthesizing insights from research and design to create impactful narratives that not only inform but also engage stakeholders across sectors, including wealth management and emerging start-ups.
Michael’s strategic communications skills are complemented by his proficiency in digital strategy and content management, allowing him to leverage social media and other digital platforms effectively. His commitment to fostering a culture of thought leadership at KPMG is evident in his ability to produce high-quality newsletters, blogs, and web content that drive engagement and establish the firm as a trusted voice in advisory services. Through his innovative approach, Michael continues to enhance KPMG’s reputation and influence in the industry, ensuring that the firm remains at the forefront of thought leadership in an ever-evolving marketplace.
