Michael Deming, as the Owner of Sportsman's News, brings a wealth of experience and a unique perspective to the outdoor retail and publication industry. With a robust background that began in the United States Marine Corps, where he honed his leadership skills managing diverse teams,...
Michael Deming, as the Owner of Sportsman's News, brings a wealth of experience and a unique perspective to the outdoor retail and publication industry. With a robust background that began in the United States Marine Corps, where he honed his leadership skills managing diverse teams, Michael has seamlessly transitioned into the world of business and media. His commitment to continuous learning is evident in his pursuit of higher education, which he balanced alongside his military service.
At Sportsman's News, Michael oversees a dynamic publication that serves as the official voice of Sportsman's Warehouse stores, showcasing products available at their 96 locations nationwide. His expertise in business planning and sales management has been instrumental in driving the publication's growth and relevance in a competitive market. Under his leadership, Sportsman's News not only highlights top-tier outdoor gear but also curates compelling narratives around adventure travel, appealing to a broad audience of outdoor enthusiasts.
Michael's passion for photography and storytelling enhances the publication’s visual and narrative quality, ensuring that each issue resonates with readers. He is also adept at social media marketing, leveraging digital platforms to engage with a community of outdoor lovers and promote the brand's offerings. Key projects under his direction include high-quality video productions that showcase innovative products and thrilling outdoor experiences, further solidifying Sportsman's News as a trusted resource in the outdoor retail space. Through strategic event planning and contract negotiation, Michael continues to expand the publication's reach, making it a go-to source for both seasoned adventurers and newcomers alike.