Mica Wilson serves as the President of Pride Development Group, where she leverages her extensive expertise in marketing and communications to empower nonprofit organizations. With a strong commitment to fostering inclusive and innovative environments, Mica has been instrumental in guiding her clients through transformative periods,...
Mica Wilson serves as the President of Pride Development Group, where she leverages her extensive expertise in marketing and communications to empower nonprofit organizations. With a strong commitment to fostering inclusive and innovative environments, Mica has been instrumental in guiding her clients through transformative periods, helping them to not only navigate challenges but also to thrive in a competitive landscape. Her boutique consultancy specializes in enhancing the capabilities of marketing departments within nonprofits, ensuring they are equipped with the strategic tools necessary for effective outreach and engagement.
Under Mica's leadership, Pride Development Group has successfully executed key projects that include the development of comprehensive strategic plans and execution roadmaps tailored to the unique needs of each client. Notable collaborations with organizations such as The Steve Fund and Bedford Stuyvesant Restoration Corporation highlight her ability to forge authentic partnerships that align with an organization’s mission and vision. Mica’s hands-on approach includes conducting staff training sessions that build essential skills in promotions, social media marketing, and competitive analysis, empowering teams to implement innovative marketing strategies.
Her proficiency in e-commerce and marketing research further enhances her ability to drive impactful campaigns that resonate with diverse audiences. Mica’s dedication to open communication and creative thought not only fosters a culture of collaboration but also positions Pride Development Group as a leader in the nonprofit sector, where her insights and strategies continue to make a meaningful difference in the communities they serve.