As the Senior Director of Growth and Development at Youth For Understanding (YFU), Megan Michels plays a pivotal role in shaping the organization’s strategic vision and operational effectiveness. With a keen focus on enhancing study abroad programs and optimizing host family recruitment, Megan leads three...
As the Senior Director of Growth and Development at Youth For Understanding (YFU), Megan Michels plays a pivotal role in shaping the organization’s strategic vision and operational effectiveness. With a keen focus on enhancing study abroad programs and optimizing host family recruitment, Megan leads three dynamic teams that are instrumental in driving YFU’s mission forward. Her expertise in sales and marketing, combined with her adeptness in customer relationship management (CRM) systems like Zoho, allows her to streamline processes that generate and convert leads effectively.
Megan's commitment to fostering authentic, long-term partnerships is reflected in her innovative approach to marketing strategies. She understands the unique needs of local communities and leverages her background in digital marketing to create tailored solutions that resonate with both students and host families. By implementing data-driven strategies and utilizing social media marketing, she enhances YFU’s visibility and engagement, ensuring that the organization remains a leader in the field of international education.
In her role, Megan is also focused on continuous process improvement, ensuring that her teams are equipped with the tools and resources necessary for success. Her leadership not only cultivates a collaborative team environment but also drives measurable outcomes that contribute to the growth and sustainability of YFU’s programs. As she navigates the complexities of the education sector, Megan’s passion for connecting cultures and empowering youth shines through, making her an invaluable asset to YFU and the broader community.
