As the Senior Sales Director at LinkTrust, Mckay Degering plays a pivotal role in driving the sales growth of the LinkTrust platform, a leader in performance marketing and affiliate management solutions. With a strong emphasis on cross-functional team leadership, Mckay collaborates closely with product development,...
As the Senior Sales Director at LinkTrust, Mckay Degering plays a pivotal role in driving the sales growth of the LinkTrust platform, a leader in performance marketing and affiliate management solutions. With a strong emphasis on cross-functional team leadership, Mckay collaborates closely with product development, sales leadership, and strategic implementation partners to enhance both new and existing features. This collaborative approach not only improves the customer experience but also ensures that LinkTrust remains at the forefront of innovation in the Software as a Service (SaaS) industry.
Mckay's expertise in business development and solution selling is instrumental in identifying and nurturing business-to-business (B2B) relationships, particularly with channel partners. By leveraging his skills in customer relationship management (CRM) and customer service, he effectively addresses client needs and fosters long-term partnerships. His strategic vision and hands-on leadership style empower the sales division, equipping team members with the tools and training necessary to excel in a fast-paced environment.
Key projects under Mckay's leadership include the launch of new features aimed at optimizing affiliate marketing strategies for clients, as well as initiatives focused on enhancing user engagement and satisfaction. Mckay's commitment to continuous improvement and his ability to adapt to the dynamic landscape of legal technology and digital marketing make him a valuable asset to LinkTrust and its clients. Through his efforts, Mckay is not only contributing to the company's growth but also shaping the future of performance marketing in an increasingly competitive marketplace.
