Matthew Eastman serves as the Director of Innovation at Hockey Wraparound, where he leverages his extensive background in the sporting goods industry to drive product development and enhance market competitiveness. With a robust skill set that includes sales management, brand development, and strategic partnerships, Matthew...
Matthew Eastman serves as the Director of Innovation at Hockey Wraparound, where he leverages his extensive background in the sporting goods industry to drive product development and enhance market competitiveness. With a robust skill set that includes sales management, brand development, and strategic partnerships, Matthew has been instrumental in achieving a remarkable 30% increase in sales within a single quarter. His role involves a comprehensive approach to product management, where he meticulously researches prototyping, production methods, and material costs to ensure that every product meets the highest standards of quality and performance.
Matthew's expertise in strategic planning and marketing strategy allows him to identify emerging trends in the hockey equipment market, enabling Hockey Wraparound to stay ahead of the curve. He actively collaborates with subcontractors, ensuring that all specifications are communicated clearly and executed flawlessly, which is crucial for maintaining the integrity of the brand. His leadership in customer service and consumer products has fostered strong relationships with clients and stakeholders, further solidifying Hockey Wraparound's reputation as an industry leader.
In addition to his operational responsibilities, Matthew is passionate about innovation and continuously seeks ways to enhance the customer experience through cutting-edge product features and sustainable practices. His educational background in Finance and Marketing from the University of Alaska Anchorage equips him with a unique perspective on balancing profitability with consumer satisfaction. As he continues to drive Hockey Wraparound's growth, Matthew remains committed to pushing the boundaries of what is possible in the sporting goods sector, ensuring that the brand not only meets but exceeds customer expectations.