As the Founder and CEO of Bards Clothing, Matthew Banever embodies the philosophy that every individual has a unique narrative deserving of expression through their wardrobe. With a deep-rooted belief in the power of storytelling, Matthew has dedicated his career to helping clients articulate their...
As the Founder and CEO of Bards Clothing, Matthew Banever embodies the philosophy that every individual has a unique narrative deserving of expression through their wardrobe. With a deep-rooted belief in the power of storytelling, Matthew has dedicated his career to helping clients articulate their identities through fashion. Under his leadership, Bards Clothing has developed a mission-driven approach that prioritizes understanding the personal stories of clients, ensuring that each custom wardrobe not only meets their aesthetic preferences but also resonates with their life experiences and aspirations.
Matthew’s extensive background in merchandising, sales, and retail management has been instrumental in shaping Bards’ innovative business model. He has successfully integrated a personalized styling service that brings the boutique experience directly to clients’ homes or offices, allowing for a seamless and intimate consultation process. This unique approach not only enhances customer service but also fosters a deeper connection between the stylist and the client, ensuring that the curated selections reflect the individual’s true self.
Key projects under Matthew’s guidance include the development of a bespoke wardrobe program that emphasizes sustainability and ethical sourcing, aligning with contemporary consumer values. His expertise in visual merchandising and team building has also led to the creation of a dynamic team of stylists who are trained to listen and interpret client needs, transforming their visions into reality. As Bards Clothing continues to grow, Matthew remains committed to championing the stories of individuals, empowering them to express their authenticity through fashion, and reinforcing the idea that clothing is not just about style, but about identity.