Matt Scott is a seasoned marketing leader currently serving as the Senior Marketing Manager at Electrada, where he plays a pivotal role in driving the company’s mission to accelerate fleet electrification. With over 20 years of experience in demand generation, marketing strategy, and brand management,...
Matt Scott is a seasoned marketing leader currently serving as the Senior Marketing Manager at Electrada, where he plays a pivotal role in driving the company’s mission to accelerate fleet electrification. With over 20 years of experience in demand generation, marketing strategy, and brand management, Matt has honed his expertise in creating impactful marketing campaigns that resonate with target audiences. His strategic approach has resulted in a remarkable 316% increase in lead generation and a 239% boost in social media reach, showcasing his ability to leverage digital channels effectively.
At Electrada, Matt is instrumental in promoting the company’s innovative 360 Charging-as-a-Service model, which provides an all-encompassing solution for electric vehicle (EV) charging infrastructure. His focus on delivering a seamless customer experience is evident in the way he manages key projects that enhance brand visibility and drive customer engagement. By implementing robust inbound lead generation strategies and optimizing search engine performance, he has significantly increased Marketing Qualified Leads by 187%, contributing to over $2 million in closed billing.
Matt’s expertise extends beyond traditional marketing; he excels in public relations management and budget oversight, ensuring that Electrada’s marketing initiatives align with broader business objectives. His proficiency in customer service management and telecommunications further enhances his ability to connect with clients and stakeholders, fostering long-term relationships that are essential in the rapidly evolving EV industry. As Electrada continues to lead the charge in fleet electrification, Matt Scott’s strategic vision and results-driven mindset will undoubtedly play a crucial role in shaping the future of sustainable transportation.
