As the Managing Director of Royal Mail Stamps & Collectibles, Matt Parkes brings over 25 years of senior executive experience in the entertainment sector, leveraging his extensive background in general management, licensing, and business development to drive growth and innovation within the organization. Under his...
As the Managing Director of Royal Mail Stamps & Collectibles, Matt Parkes brings over 25 years of senior executive experience in the entertainment sector, leveraging his extensive background in general management, licensing, and business development to drive growth and innovation within the organization. Under his leadership, the Stamps & Collectibles division has undergone a remarkable transformation, shifting from a unit in decline to a vibrant, rapidly growing operation. Matt's strategic planning and analytical approach have been instrumental in developing and executing a robust business strategy that not only revitalizes the product line but also enhances brand visibility and customer engagement.
Key projects under Matt's direction include the introduction of innovative collectible themes that resonate with diverse audiences, tapping into current cultural trends and historical milestones. His expertise in digital media and marketing has facilitated the expansion of Royal Mail's online presence, enabling the company to reach a broader demographic and enhance customer interaction through e-commerce platforms. Additionally, Matt has forged strategic partnerships that have amplified the brand's reach, integrating sponsorship opportunities that align with Royal Mail's heritage and values.
With full P&L responsibility for this multi-million-pound operation, Matt Parkes exemplifies a results-driven leader who is adept at navigating the complexities of the collectibles market. His commitment to organizational change and business planning ensures that Royal Mail Stamps & Collectibles not only meets but exceeds the expectations of collectors and enthusiasts alike, solidifying its position as a leader in the industry.