As the Chief Marketing Officer at LQA Group, Matt Hoppe plays a pivotal role in steering the company’s strategic vision within the rapidly evolving PropTech landscape. With a robust background in both organic and performance marketing channels, Matt is dedicated to driving growth and innovation...
As the Chief Marketing Officer at LQA Group, Matt Hoppe plays a pivotal role in steering the company’s strategic vision within the rapidly evolving PropTech landscape. With a robust background in both organic and performance marketing channels, Matt is dedicated to driving growth and innovation in the home maintenance sector. His leadership is characterized by a balanced approach that emphasizes collaboration, empowerment, and engagement among team members, ensuring that everyone is aligned with the company’s mission to disrupt traditional home maintenance practices through a customer-centric, membership-based business model.
At LQA Group, Matt is spearheading key projects that leverage data-driven insights and market research to refine the brand architecture and enhance marketing communications. His expertise in growth strategies and digital marketing is instrumental in crafting compelling campaigns that resonate with target audiences, ultimately fostering customer loyalty and retention. Additionally, Matt’s experience in event management allows him to create impactful experiences that elevate the brand’s presence in the market.
Under his guidance, the marketing team is not only focused on delivering measurable results but also on cultivating a culture of innovation and continuous improvement. By prioritizing strategic planning and effective management, Matt ensures that the organization remains agile and responsive to the dynamic needs of the home maintenance industry. His commitment to results-driven leadership and team empowerment positions LQA Group as a frontrunner in redefining how homeowners approach maintenance, setting new standards for customer satisfaction and operational excellence.