Mary Judge is a seasoned marketing professional with over 12 years of experience in driving business growth through innovative marketing strategies and leadership. As the Director of Demand Generation at Intelerad Medical Systems, she is at the forefront of transforming medical image management by spearheading...
Mary Judge is a seasoned marketing professional with over 12 years of experience in driving business growth through innovative marketing strategies and leadership. As the Director of Demand Generation at Intelerad Medical Systems, she is at the forefront of transforming medical image management by spearheading a newly established demand generation team. Her role is pivotal in crafting a comprehensive digital strategy that not only enhances lead generation but also significantly contributes to the company’s sales pipeline.
Mary's expertise in B2B marketing and business development is underscored by her previous experience consulting with SaaS and B2B clients, where she honed her skills in developing effective marketing strategies tailored to diverse business needs. Her career highlights include creating a groundbreaking revenue generation and product marketing system at the School of Government, showcasing her ability to drive results in complex environments.
At Intelerad, Mary is leveraging her proficiency in Salesforce.com and Customer Relationship Management (CRM) tools to analyze market trends and optimize lead nurturing processes. Her strategic approach includes utilizing LinkedIn for targeted outreach, teleprospecting, and B2B appointment setting, ensuring that the demand generation efforts are both efficient and effective. With a strong foundation in market research and analytics, Mary is adept at identifying opportunities for growth and aligning marketing initiatives with business objectives. Her commitment to public speaking and thought leadership further positions her as a key player in the medical imaging industry, where she is dedicated to driving innovation and excellence in demand generation.
