Martin Voorzanger is a dynamic force in the realm of online marketing and product development, currently serving as a Lead Marketer for Payments at Nationale Nederlanden Bank. With an entrepreneurial spirit that has been honed since he first ventured into the web in 1993, Martin...
Martin Voorzanger is a dynamic force in the realm of online marketing and product development, currently serving as a Lead Marketer for Payments at Nationale Nederlanden Bank. With an entrepreneurial spirit that has been honed since he first ventured into the web in 1993, Martin brings a wealth of experience and a unique perspective to the financial services sector. His expertise spans across digital marketing, strategic brand positioning, and user experience design, making him a pivotal player in shaping customer engagement strategies in the rapidly evolving payments landscape.
At Better Call Birdman, Martin leverages his extensive background in blockchain technology, which he has been immersed in since 2013, to drive innovative marketing solutions that resonate with a tech-savvy audience. His role involves spearheading key projects that integrate analytics and direct marketing strategies, ensuring that the messaging not only reaches but also engages the target demographic effectively. Martin's previous positions, including Senior Campaign & Content Marketer at Atradius and Digital Brand Manager for Apollo Vredestein Tyres, have equipped him with a diverse skill set that encompasses sales, cyber-security, and strategic marketing.
Beyond his professional endeavors, Martin is committed to continuous learning and personal development, exploring areas such as coding, psychology, and the economy. His passion for education and user experience design fuels his ambition to create impactful marketing campaigns that not only drive sales but also enhance customer satisfaction. As he looks to the future, Martin is excited to delve into new hobbies that will further enrich his understanding of the digital landscape and contribute to his holistic approach to marketing and product development.