Marthe Prestegaard is a seasoned B2B SaaS product leader currently serving as the Chief Product Officer at Plaace, a pioneering Norwegian proptech startup dedicated to transforming urban landscapes through innovative technology. Under her leadership, Plaace has developed a data-driven platform that seamlessly connects retail property...
Marthe Prestegaard is a seasoned B2B SaaS product leader currently serving as the Chief Product Officer at Plaace, a pioneering Norwegian proptech startup dedicated to transforming urban landscapes through innovative technology. Under her leadership, Plaace has developed a data-driven platform that seamlessly connects retail property owners with prospective tenants, fostering vibrant streets and dynamic city environments. Marthe's expertise in business strategy and product management has been instrumental in shaping the platform's capabilities, ensuring it not only meets the needs of its users but also drives significant business transformation within the retail sector.
At Plaace, Marthe spearheads key projects that leverage advanced analytics to empower stakeholders—property owners, tenants, and brokers alike—to make informed decisions. By harnessing data, the platform enables users to define effective strategies, identify suitable candidates, and collaborate more efficiently. This innovative approach not only enhances the tenant matching process but also contributes to the overall economic vitality of urban areas.
Marthe's background in management consulting and change management equips her with a unique perspective on navigating the complexities of the proptech landscape. Her commitment to innovation management ensures that Plaace remains at the forefront of industry trends, continuously evolving its offerings to meet the demands of a rapidly changing market. With a keen understanding of both economics and strategy, Marthe Prestegaard is not just shaping the future of retail property management; she is actively contributing to the creation of more vibrant and sustainable urban environments.
