Martha Cummings serves as the Executive Director of the New Hampshire Boat Museum, where her extensive 18 years of experience in the museum industry is instrumental in driving the organization forward. Currently, she is spearheading a transformative multi-million dollar renovation project that includes a comprehensive...
Martha Cummings serves as the Executive Director of the New Hampshire Boat Museum, where her extensive 18 years of experience in the museum industry is instrumental in driving the organization forward. Currently, she is spearheading a transformative multi-million dollar renovation project that includes a comprehensive rebranding initiative and innovative exhibition design. This ambitious expansion aims to enhance the visitor experience and elevate the museum's profile within the community and beyond.
Under Martha's leadership, the museum has undergone significant restructuring, aligning its staff with the strategic goals set forth in a revised strategic plan. Her expertise in project management and facility management has been crucial in creating purpose-built collections care spaces, ensuring that the museum's valuable artifacts are preserved and displayed effectively. Additionally, Martha has been proactive in planning new exhibitions that not only showcase the rich maritime history of New Hampshire but also engage a diverse audience.
Martha's commitment to increasing community involvement is evident in her success in boosting museum membership by an impressive 50% and securing vital corporate sponsorships. Her skills in marketing and branding, combined with her adeptness in social media management, have played a pivotal role in enhancing the museum's visibility and outreach. As a public speaker and passionate advocate for history, Martha continues to share the stories that connect people to their maritime heritage, making the New Hampshire Boat Museum a vibrant hub for education and inspiration.