Marlene Teo serves as the Marketing Communications & Lifestyle Manager at the prestigious Singapore Polo Club, where she brings over two decades of rich experience in Marketing Communications and Public Relations to the forefront of her role. In her capacity, Marlene leads a dynamic team...
Marlene Teo serves as the Marketing Communications & Lifestyle Manager at the prestigious Singapore Polo Club, where she brings over two decades of rich experience in Marketing Communications and Public Relations to the forefront of her role. In her capacity, Marlene leads a dynamic team responsible for shaping the Club’s branding and communications strategy, ensuring that the essence of luxury and exclusivity synonymous with the Singapore Polo Club is effectively conveyed across various platforms. Her expertise in media relations and PR campaign execution has been instrumental in enhancing the Club's visibility and reputation within the competitive landscape of luxury lifestyle brands.
One of Marlene's notable achievements includes orchestrating large-scale events such as the ISPS Handa Cup in August 2023, which featured Prince Harry’s Sentebale, showcasing her adeptness in event management and strategic communications. Additionally, she spearheads the Club's outreach initiatives, including the inaugural SPC Outreach program, which aims to foster community engagement and promote the sport of polo. Her proficiency in digital marketing and social media management allows her to craft compelling editorial content for the Club's quarterly magazine, ensuring that it resonates with both existing members and potential patrons.
Marlene's skill set encompasses brand marketing, luxury brand management, and crisis management, making her a versatile leader in the marketing communications domain. By leveraging her extensive knowledge and strategic media relations, she continues to elevate the Singapore Polo Club's profile, reinforcing its status as a premier destination for polo enthusiasts and luxury lifestyle aficionados alike.
