Marlene Otero serves as the R&D Senior Director and Strategy Leader for the Family Care division at Procter & Gamble, where she leverages her 26 years of expertise in product and commercial innovation to drive transformative results. With a robust track record of delivering strong...
Marlene Otero serves as the R&D Senior Director and Strategy Leader for the Family Care division at Procter & Gamble, where she leverages her 26 years of expertise in product and commercial innovation to drive transformative results. With a robust track record of delivering strong in-market performance, Marlene plays a pivotal role in shaping the strategic direction of the Bounty franchise, which is a cornerstone of Procter & Gamble's $4 billion brand portfolio. Her leadership is characterized by a keen ability to identify new product opportunities, guiding initiatives from initial concept through product design to successful go-to-market strategies.
Marlene's strategic vision is complemented by her proficiency in global cross-functional team leadership, enabling her to foster collaboration across diverse teams and disciplines. Her experience in manufacturing process improvement and program management ensures that innovation is not only creative but also efficient and scalable. Marlene is particularly adept at integrating digital innovation into product development, enhancing consumer engagement and driving brand loyalty in an increasingly competitive landscape.
Under her guidance, the Family Care R&D strategy is not just about product development; it’s about creating sustainable solutions that resonate with consumers' evolving needs. Marlene's multifaceted skill set, which includes chemical engineering and global sourcing, positions her as a key driver of business development initiatives that align with Procter & Gamble's commitment to excellence. As she continues to lead groundbreaking projects, Marlene remains dedicated to delivering exceptional value to consumers and stakeholders alike, ensuring that the Bounty brand remains synonymous with quality and innovation.