Mark Simon serves as the Vice President of New Business Development at Rain the Growth Agency, a dynamic and performance-driven advertising firm renowned for its innovative approach to integrated marketing strategies. With a keen focus on both B2B and B2C sectors, Mark is dedicated to...
Mark Simon serves as the Vice President of New Business Development at Rain the Growth Agency, a dynamic and performance-driven advertising firm renowned for its innovative approach to integrated marketing strategies. With a keen focus on both B2B and B2C sectors, Mark is dedicated to identifying and nurturing relationships with forward-thinking companies that are poised for growth. His expertise lies in crafting comprehensive campaigns that leverage Direct-to-Consumer (DTC) channels, including Direct Response Television (DRTV), Over-The-Top (OTT) media, digital platforms, podcasts, and paid search initiatives.
At Rain, Mark plays a pivotal role in driving new business initiatives, utilizing the agency's robust strategic database, which boasts $9 billion in media results and response history. This data-driven approach enables him to tailor campaigns that not only resonate with target audiences but also deliver measurable results. His commitment to fostering connections across the country allows him to engage with executives seeking cutting-edge marketing tools, ensuring they remain competitive in an ever-evolving landscape.
Mark's passion for advertising and business development is evident in his proactive approach to lead generation and client acquisition. He thrives in the collaborative and creative environment that Rain embodies, contributing to the agency's impressive $600 million in annual billings and its reputation as a leader in the marketing industry. As a key player in Rain's growth trajectory, Mark Simon continues to champion innovative strategies that empower brands to achieve their marketing objectives and drive sustainable success.
