Mark Dimond serves as the Co-Founder and Chief Revenue Officer (CRO) at Eastern Standard Provisions, where he leverages his extensive expertise in business development and general management to drive the company’s growth trajectory. With a strong background in start-up success, Mark is instrumental in the...
Mark Dimond serves as the Co-Founder and Chief Revenue Officer (CRO) at Eastern Standard Provisions, where he leverages his extensive expertise in business development and general management to drive the company’s growth trajectory. With a strong background in start-up success, Mark is instrumental in the development and rollout of innovative, custom-configured products, including the acclaimed TopKnot pretzel and its artisanal mustard pairings. His strategic vision has been pivotal in establishing Eastern Standard Provisions as a leader in the gourmet snack industry, appealing to both retail and foodservice sectors.
Mark’s role encompasses a multifaceted approach to customer acquisition and brand expansion, utilizing his skills in content marketing and reputation management to enhance the company’s visibility and consumer engagement. By implementing robust multi-channel marketing strategies, he has successfully increased market penetration across North America, LATAM, and Europe. His proficiency in affiliate marketing and database marketing further supports targeted outreach efforts, ensuring that Eastern Standard Provisions not only attracts new customers but also fosters lasting relationships with existing ones.
Key projects under Mark’s leadership include the launch of seasonal product lines and collaborations with renowned chefs, which have garnered significant media attention and consumer interest. His commitment to quality and innovation, combined with a keen understanding of market trends, positions Eastern Standard Provisions for sustained growth in a competitive landscape. Mark Dimond’s dynamic approach and proven track record make him a vital asset to the company as it continues to redefine the gourmet snack experience.