Maria Gozum serves as the Senior Growth Product Manager at PLAN B Consulting, where she leverages her entrepreneurial mindset and extensive experience across various industries to drive innovative go-to-market (GTM) strategies. With a focus on sectors such as Tech (SaaS, IoT, Fintech), Media, Hospitality, Healthcare,...
Maria Gozum serves as the Senior Growth Product Manager at PLAN B Consulting, where she leverages her entrepreneurial mindset and extensive experience across various industries to drive innovative go-to-market (GTM) strategies. With a focus on sectors such as Tech (SaaS, IoT, Fintech), Media, Hospitality, Healthcare, Retail, and Real Estate, Maria excels in crafting end-to-end scalable solutions that seamlessly integrate business requirements with technology implementation. Her expertise in account-based marketing (ABM) allows her to develop targeted campaigns that resonate with key stakeholders, ultimately enhancing client engagement and retention.
At PLAN B Consulting, Maria has spearheaded key projects that have generated up to 60% of revenue for new business development initiatives through effective sales channel enablement. Her strategic approach to program management and product marketing not only streamlines operations but also saves clients 15-20% in marketing expenditures. By harnessing data-driven insights, Maria employs critical thinking and creative storytelling to launch client-facing products that meet market demands and exceed expectations.
Her proficiency in digital marketing, integrated marketing strategies, and CRM software further enhances her ability to create impactful digital campaigns that drive growth. Maria’s skills in social media management, event planning, and collaboration with channel partners position her as a versatile leader in the consulting space. Through her commitment to delivering measurable results and fostering innovation, Maria Gozum continues to make a significant impact at PLAN B Consulting, helping clients navigate the complexities of today’s dynamic market landscape.
