Dr. Marcelo Zorovich is a distinguished academic and practitioner in the fields of International Relations and International Business, currently serving as a Professor at ESPM Escola Superior de Propaganda e Marketing. With a robust academic background, including a PhD from the University of São Paulo...
Dr. Marcelo Zorovich is a distinguished academic and practitioner in the fields of International Relations and International Business, currently serving as a Professor at ESPM Escola Superior de Propaganda e Marketing. With a robust academic background, including a PhD from the University of São Paulo and a postdoctoral fellowship at the Swiss Institute of Management and Innovation, Dr. Zorovich brings a wealth of knowledge and expertise to his role. His teaching focuses on critical areas such as International Political Economy, Global Strategic Management, and Corporate Diplomacy, equipping students with the analytical skills necessary to navigate the complexities of the global marketplace.
At ESPM, Dr. Zorovich is actively involved in several key projects that explore the intersections of international trade and sustainable business practices. His research delves into Global Value Chains and the Geography of International Business, providing valuable insights into how organizations can innovate and adapt their business models in an increasingly interconnected world. His experience in market analysis and customer insight further enhances his ability to guide students in developing effective international business strategies.
In addition to his academic responsibilities, Dr. Zorovich has contributed to the Executive MBA program and the Certificate in International Business at the University of London, where he emphasizes the importance of quantitative methods for sustainable organizations. His multifaceted expertise not only enriches the learning experience for his students but also positions him as a thought leader in the fields of international business and strategic management. Through his commitment to education and research, Dr. Zorovich continues to influence the next generation of global business leaders.
