Marcelo De La Fuente serves as the Country Manager and Regional Managing Director for Ciena in the CALA South region, where he leverages over 20 years of extensive experience in leading customer-facing, cross-functional organizations within the telecommunications sector. His role encompasses overseeing sales operations across...
Marcelo De La Fuente serves as the Country Manager and Regional Managing Director for Ciena in the CALA South region, where he leverages over 20 years of extensive experience in leading customer-facing, cross-functional organizations within the telecommunications sector. His role encompasses overseeing sales operations across the Southern Cone, which includes Argentina, Chile, Uruguay, Paraguay, Peru, and Bolivia, as well as managing Tier 2 and Tier 3 accounts in Brazil. Marcelo is instrumental in shaping Ciena's regional market engagement strategy, focusing on delivering exceptional value to customers, employees, and partners alike.
A key aspect of Marcelo's leadership is his commitment to developing high-performing teams. He places a strong emphasis on sales leadership development, ensuring that his team is well-equipped to identify and align business opportunities with market demands. His expertise in packet and transport networks enables him to address complex network scaling challenges, fostering innovative solutions that enhance customer satisfaction and drive business growth. Marcelo's deep understanding of the telecommunications landscape in Latin America, combined with his skills in product marketing, networking, and pre-sales, positions him as a pivotal figure in Ciena's mission to deliver cutting-edge technology and services.
Under his guidance, Ciena has successfully navigated the dynamic telecommunications market, implementing strategies that not only enhance operational efficiency but also strengthen customer relationships. Marcelo's collaborative approach and focus on teamwork have cultivated a culture of excellence, empowering his team to achieve ambitious goals while adapting to the ever-evolving demands of the industry. As Ciena continues to expand its footprint in the region, Marcelo's leadership will be critical in driving sustainable growth and innovation.
