Marcela Redígolo is a dynamic force in the e-commerce landscape, serving as the Founder and Senior Account Manager at Dacela. With a solid foundation in design from Belas Artes, one of São Paulo's premier design institutions, Marcela seamlessly integrates her creative expertise with a robust...
Marcela Redígolo is a dynamic force in the e-commerce landscape, serving as the Founder and Senior Account Manager at Dacela. With a solid foundation in design from Belas Artes, one of São Paulo's premier design institutions, Marcela seamlessly integrates her creative expertise with a robust understanding of digital marketing, honed through specialized training at the University of Illinois. This unique blend of skills positions her as a leading mentor for entrepreneurs across diverse sectors, including food, fashion, gifts, physiotherapy products, and educational software.
At Dacela, Marcela spearheads key projects aimed at empowering businesses to thrive in the competitive online marketplace. Her comprehensive approach includes the installation of marketplace accounts on platforms such as Amazon in Brazil, the USA, Canada, and Europe, ensuring that her clients have a global reach. She provides invaluable training on essential processes for optimizing store revenue, focusing on advanced techniques such as Pay-Per-Click (PPC) advertising, keyword optimization, search engine optimization (SEO), and listing optimization strategies.
Marcela's expertise extends to brand strategy and regulatory compliance, making her a trusted advisor for businesses looking to navigate the complexities of international sales. Her commitment to process improvement and problem-solving ensures that her clients not only meet their sales goals but also build sustainable brands in the digital space. With a keen eye for detail and a passion for innovation, Marcela Redígolo continues to shape the future of e-commerce, helping entrepreneurs unlock their full potential in the online marketplace.