Magda Ramos serves as the Worldwide Product Marketing Director for Sustainability Software at IBM, where she leverages over 20 years of extensive leadership experience to drive innovative marketing strategies in the tech industry. In her current role, Magda leads large, cross-functional teams in the strategic...
Magda Ramos serves as the Worldwide Product Marketing Director for Sustainability Software at IBM, where she leverages over 20 years of extensive leadership experience to drive innovative marketing strategies in the tech industry. In her current role, Magda leads large, cross-functional teams in the strategic launch of groundbreaking solutions, including the IBM Supply Chain Intelligence Suite and IBM Blockchain Transparent Supply. These initiatives not only enhance operational efficiency but also promote sustainability, aligning with the growing demand for environmentally responsible business practices.
Magda's expertise in product management and business intelligence enables her to craft compelling narratives around complex technologies, ensuring that both internal stakeholders and external partners understand the value propositions of IBM's sustainability offerings. Her strategic direction encompasses demand generation, brand development, and creative marketing initiatives, all aimed at positioning IBM as a leader in sustainable technology solutions.
Under her guidance, the global product marketing team excels in executing competitive marketing strategies that resonate with diverse audiences while driving profitability and market expansion. Magda's adeptness in program management and channel partner engagement further strengthens IBM's market presence, fostering collaborations that enhance product visibility and customer adoption. As a visionary leader, she remains committed to advancing IBM's mission of harnessing technology for a sustainable future, making significant contributions to the company's growth and industry leadership in sustainability software.
