Lulu Mwangala serves as the Head of Corporate Marketing at Freelance Maintenance and Construction, where she leverages her extensive expertise to drive innovative marketing strategies that enhance client engagement and expand market share. With a solid foundation in Development Studies and Library and Information Science,...
Lulu Mwangala serves as the Head of Corporate Marketing at Freelance Maintenance and Construction, where she leverages her extensive expertise to drive innovative marketing strategies that enhance client engagement and expand market share. With a solid foundation in Development Studies and Library and Information Science, Lulu combines her academic background with practical experience to create impactful marketing initiatives tailored to the construction and maintenance sectors. Her proactive approach ensures that all marketing objectives are met, aligning closely with client goals and industry trends.
In her current role, Lulu is responsible for commissioning and conducting comprehensive market research, which informs her strategic planning and pricing strategies. She meticulously oversees market data analysis and evaluation, allowing her to identify emerging opportunities and optimize business performance. Lulu’s collaborative spirit shines through as she works with cross-functional teams, including creative, IT, production, and legal departments, to develop compelling promotional materials that resonate with target audiences.
Her strong sales acumen is complemented by her skills in customer acquisition and relationship management, enabling her to foster lasting connections with clients and stakeholders. Lulu's commitment to change management and business analysis further enhances her ability to navigate the dynamic landscape of the construction industry. By integrating content strategy with her marketing efforts, she ensures that Freelance Maintenance and Construction remains at the forefront of industry innovation, driving growth and success in a competitive marketplace.
