Luis Ramon Martinez Maranon is a seasoned leader with over 30 years of experience in the production and commercialization of both human and pet food. As the CEO of Petselect S.A., a division of the Jealsa Rianxeira group, he has been instrumental in driving the...
Luis Ramon Martinez Maranon is a seasoned leader with over 30 years of experience in the production and commercialization of both human and pet food. As the CEO of Petselect S.A., a division of the Jealsa Rianxeira group, he has been instrumental in driving the company’s mission to supply premium, sustainable pet food to Europe’s leading brands and retailers. Under his guidance, Petselect S.A. has forged strategic alliances with suppliers, customers, and technological partners, focusing on minimizing the carbon footprint of the pet food category. This commitment to sustainability not only aligns with global environmental goals but also meets the growing consumer demand for eco-friendly products.
Luis’s expertise spans various facets of the industry, including strategic alliances, product marketing, and international marketing. His ability to negotiate effectively and engage employees has fostered a culture of high performance within his teams across Europe and America. He is particularly adept at leveraging consumer insights to drive product innovation and enhance supply chain efficiency.
Currently, one of Luis’s key projects involves the promotion of an alliance aimed at uniting stakeholders in the pet food sector to adopt sustainable practices. This initiative not only positions Petselect S.A. as a leader in the industry but also encourages collaboration among partners to address pressing environmental challenges. With a focus on animal production and a deep understanding of consumer behavior, Luis Ramon Martinez Maranon continues to shape the future of pet food, ensuring that quality and sustainability go hand in hand. If you are interested in joining this transformative alliance, Luis invites you to connect and explore opportunities for collaboration.