Lucho Carbajal is a dynamic force in the realm of creative consultancy, currently serving as a Planner Creative Consultant at Aires de Crear. With a robust background in advertising and marketing, Lucho leverages his expertise to drive innovative strategies that resonate with diverse audiences. His...
Lucho Carbajal is a dynamic force in the realm of creative consultancy, currently serving as a Planner Creative Consultant at Aires de Crear. With a robust background in advertising and marketing, Lucho leverages his expertise to drive innovative strategies that resonate with diverse audiences. His role involves crafting comprehensive marketing plans that integrate digital marketing, social media marketing, and direct marketing tactics, ensuring that clients achieve their business objectives while fostering meaningful connections with their target markets.
At Aires de Crear, Lucho is instrumental in leading key projects that emphasize strategic planning and market analysis. His keen insights into consumer behavior and market trends allow him to develop tailored campaigns that not only enhance brand visibility but also engage customers on a deeper level. One of his notable projects includes the launch of an integrated marketing campaign for a health-focused brand, where he successfully combined online advertising with event planning to create a memorable brand experience.
As the CEO of Lima Orgánica, the first COMSTORE in Peru and the world, Lucho exemplifies his commitment to promoting healthy living through a community-driven approach. His online store, featuring over 160 affiliated healthy brands, showcases his ability to blend e-commerce with community engagement, making healthy choices accessible to a broader audience. With a strong foundation in Spanish-language marketing, Lucho is adept at navigating the nuances of the Latin American market, positioning him as a valuable asset in the advertising and marketing landscape. His passion for creativity and strategic insight continues to inspire those around him, making him a pivotal figure in shaping the future of marketing in the region.
