Luana Borges is a seasoned Marketing and Communication professional with over 15 years of experience, including 9 years in leadership roles, currently serving as the Marketing and Branding Supervisor for Neodent in Brazil. In her pivotal role, Luana is at the forefront of driving growth...
Luana Borges is a seasoned Marketing and Communication professional with over 15 years of experience, including 9 years in leadership roles, currently serving as the Marketing and Branding Supervisor for Neodent in Brazil. In her pivotal role, Luana is at the forefront of driving growth and brand positioning for a portfolio that includes renowned names such as Neodent, Straumann, Digital Solutions, Nuvo, and Yller. Her expertise spans both B2B and B2C sectors, allowing her to adeptly navigate the complexities of diverse markets.
Luana's strategic acumen is evident in her approach to growth marketing, where she integrates data-driven insights to inform branding strategies and enhance customer engagement. Her leadership in the branding, growth, and e-commerce sectors has been instrumental in establishing a strong market presence for Neodent, particularly in a competitive landscape. She is adept at leveraging social media and digital marketing to amplify brand visibility and foster community engagement, demonstrating her commitment to corporate social responsibility.
Key projects under her supervision have included innovative campaigns that not only elevate brand awareness but also drive measurable business results. Luana's ability to negotiate and collaborate with cross-functional teams has further solidified her reputation as a dynamic leader in the marketing domain. With a strong foundation in strategic planning and communication, she continues to shape the narrative of Neodent and its associated brands, ensuring they resonate with target audiences while achieving organizational goals. Her passion for marketing and commitment to excellence make her a vital asset to the Neodent team and the broader industry.