Lori Wiles is a dynamic Fractional CMO with a wealth of experience spanning over three decades across diverse sectors, including startups, mid-sized firms, and Fortune 100 companies. In her current role, Lori partners with business leaders to craft tailored marketing strategies that drive growth and...
Lori Wiles is a dynamic Fractional CMO with a wealth of experience spanning over three decades across diverse sectors, including startups, mid-sized firms, and Fortune 100 companies. In her current role, Lori partners with business leaders to craft tailored marketing strategies that drive growth and enhance revenue streams. Her expertise lies in transforming marketing visions into actionable plans, leveraging her deep understanding of customer retention, strategic communications, and project management to deliver measurable results.
At the forefront of her work, Lori is currently leading key projects that focus on building robust marketing frameworks for emerging businesses. She excels in developing strategic partnerships that not only amplify brand visibility but also foster long-term customer loyalty. Her proficiency in public relations and media relations allows her to create compelling narratives that resonate with target audiences, ensuring that her clients stand out in competitive markets.
As a Fractional CMO, Lori provides a flexible and cost-effective solution for companies not yet ready to commit to a full-time executive. She understands the unique challenges faced by businesses at various stages of growth and tailors her approach to meet specific needs. By integrating her extensive knowledge of B2B marketing strategies with innovative tactics, Lori empowers organizations to elevate their marketing game and achieve sustainable success. Her passion for collaboration and commitment to excellence make her an invaluable asset to any leadership team looking to navigate the complexities of today’s marketing landscape.