As the Marketing Director at John Turner Consulting, Inc. (JTC), Lisa Saccone plays a pivotal role in shaping the firm’s brand identity and driving its marketing initiatives in the highly specialized fields of geotechnical and environmental consulting. With over two decades of experience, Lisa leverages...
As the Marketing Director at John Turner Consulting, Inc. (JTC), Lisa Saccone plays a pivotal role in shaping the firm’s brand identity and driving its marketing initiatives in the highly specialized fields of geotechnical and environmental consulting. With over two decades of experience, Lisa leverages her expertise in integrated marketing and communications strategies to enhance JTC's visibility and reputation within the industry. Her leadership is instrumental in developing comprehensive marketing materials that effectively communicate the firm’s diverse service offerings, which include special inspections, materials testing, and structural evaluations.
Currently, Lisa is spearheading several key projects aimed at revitalizing JTC’s digital presence and optimizing client engagement through innovative digital marketing strategies. She is focused on enhancing the firm’s website and social media platforms to better showcase its capabilities and thought leadership in the consulting sector. By employing data-driven approaches and utilizing her skills in project management and proposal preparation, Lisa ensures that JTC’s marketing efforts align with its strategic goals and resonate with target audiences.
In addition to her digital initiatives, Lisa is dedicated to creating compelling marketing collateral, including brochures and presentations, that effectively articulate JTC's value proposition. Her proficiency in Microsoft PowerPoint and computer graphics allows her to craft visually engaging materials that capture the attention of potential clients and stakeholders. With a keen understanding of the consulting landscape, Lisa Saccone continues to strengthen JTC’s market position, driving growth and fostering lasting relationships within the industry.