Lisa Rothacker serves as the Vice President at Roth Construction and Cleaning Companies, where her extensive experience in the disaster restoration and construction industry has been pivotal to the company’s growth and success. Since joining the organization in 1999, Lisa has demonstrated exceptional leadership and...
Lisa Rothacker serves as the Vice President at Roth Construction and Cleaning Companies, where her extensive experience in the disaster restoration and construction industry has been pivotal to the company’s growth and success. Since joining the organization in 1999, Lisa has demonstrated exceptional leadership and strategic vision, particularly in her roles within the Sales & Marketing division for both residential and commercial sectors. Her ability to effectively manage teams of estimators has not only enhanced operational efficiency but also significantly improved client satisfaction and project outcomes.
One of Lisa's hallmark achievements has been the establishment and management of the 1800-Boardup team, which she built from the ground up. This initiative has positioned Roth Companies as a leader in emergency response and disaster recovery, showcasing her expertise in crisis management and operational logistics. Under her guidance, the team has expanded its capabilities, providing timely and effective solutions to clients facing unexpected challenges.
Lisa’s skill set encompasses a wide range of competencies, including marketing strategy, business management, and public relations, which she leverages to foster strong relationships with clients and stakeholders. Her deep understanding of consumer behavior and communication allows her to craft targeted marketing initiatives that resonate with diverse audiences. Additionally, her commitment to leadership development and educational leadership ensures that her teams are well-equipped to meet the evolving demands of the industry. As a result, Lisa Rothacker continues to drive innovation and excellence at Roth Construction and Cleaning Companies, making a lasting impact on the disaster restoration landscape.
