As the Vice President of Marketing & Communications for North America at Inspired Business Media, Lisa Gerrish plays a pivotal role in shaping the strategic direction and visibility of the company’s premier business events. With over four years of experience in this role, Lisa has...
As the Vice President of Marketing & Communications for North America at Inspired Business Media, Lisa Gerrish plays a pivotal role in shaping the strategic direction and visibility of the company’s premier business events. With over four years of experience in this role, Lisa has successfully led initiatives that not only enhance brand recognition but also foster meaningful connections among industry leaders. Her expertise in event management and marketing strategy has been instrumental in curating immersive experiences at luxury venues across major cities, including London, New York, Amsterdam, Dublin, Orlando, and Dubai.
Lisa's leadership is evident in key projects that emphasize learning and collaboration among pioneering organizations. By leveraging her skills in conference production and coordination, she ensures that each event is meticulously crafted to meet the unique needs of attendees, facilitating networking opportunities and knowledge sharing. Her proficiency in Salesforce training and internal communications further enhances the operational efficiency of the marketing team, allowing for seamless execution of innovative campaigns that resonate with target audiences.
Under Lisa's guidance, Inspired Business Media has not only elevated its event offerings but has also positioned itself as a thought leader in the industry. Her commitment to excellence and passion for creating impactful experiences continue to drive the company’s mission of supporting strategic meetings that empower organizations to thrive in an ever-evolving business landscape. As she looks to the future, Lisa remains dedicated to exploring new avenues for growth and engagement, ensuring that Inspired Business Media remains at the forefront of the events industry.
