As the Director of New Business Development Initiatives at TriMark USA, Lisa Dickerson is at the forefront of driving innovative strategies that enhance the company’s market presence in the food service industry. With a keen eye for identifying emerging trends and opportunities, Lisa leverages her...
As the Director of New Business Development Initiatives at TriMark USA, Lisa Dickerson is at the forefront of driving innovative strategies that enhance the company’s market presence in the food service industry. With a keen eye for identifying emerging trends and opportunities, Lisa leverages her expertise in direct sales and account management to initiate and cultivate strong relationships with key customers, distributors, and suppliers. Her role involves developing comprehensive sales and business development strategies that not only meet but exceed sales expectations, showcasing her commitment to pushing boundaries and embracing challenges.
Lisa excels in preparing value-based sales proposals that resonate with clients, ensuring that TriMark USA’s offerings align perfectly with their needs. Her proficiency in lead generation and brand development has been instrumental in expanding the company’s footprint in competitive markets. Additionally, Lisa's strategic consulting skills enable her to provide insightful business planning that empowers clients to achieve their operational goals.
Her involvement in all aspects of strategic market development is complemented by her exceptional communication skills, allowing her to build rapport easily and foster long-lasting partnerships. Whether through event planning, trade shows, or social media marketing, Lisa’s multifaceted approach to new business development ensures that TriMark USA remains a leader in the food service sector. With a passion for collaboration and a results-driven mindset, Lisa Dickerson continues to be a pivotal force in shaping the future of the company and the industry at large.